November 24, 2008 ( PowerHomeBiz ) - Bangalore, India -- BIG TV, India’s first fully digital and fastest growing DTH service, achieved the 1 million subscriber mark, within 90 days of its launch. Following this achievement, BIG TV has achieved a market share of 15 per cent in just 3 months in the fast-evolving Indian DTH sector, which is nearly 60 months old in India.

“We attribute this success to the faith of millions of Indian consumers in the Reliance brand. Our customer-centric approach coupled with advanced technology, superior product & service with a wide distribution and installation service network spanning the country helped BIG TV cross the million milestone in such a short span of time,” said Mr. Mahesh Prasad, President, Reliance Communications.