July 9, 2009 ( PowerHomeBiz.com ) - USA - When economic times are good, the spirit of altruism seems to come to the fore. Individuals and organizations look for ways they can make a positive impact on other people and their surroundings – even if it costs them a little more. Making sure the business is environmentally-friendly is one of those activities.

In times like we’re experiencing now, however, the instincts run more toward survival: Large and small businesses place their focus on keeping the doors open until the crisis passes. It’s not that they don’t care about the broader issues – they still do – but they often feel they have to place those initiatives on hold until things improve.

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